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Friday July 16, 2010 at 14:05

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Stemming from a recent NFL rule change that allows for “Noise” animations to be played in-stadium during games, Keyframe has the opportunity to help teams during those crucial third downs and other tense situations when teams really need their fans to get energized and turn up the volume. These animations can help increase natural fan noise coming from the lungs of the die-hard fans from the sideline seats to the nose-bleed sections.

At Keyframe, we know how exciting a live game experience can be. And we’d be more than happy to help thousands of NFL fans lose their voice after a great game of football. After all, given the opportunity, our voices would be hoarse the next day, too.

Wednesday June 09, 2010 at 15:53

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With the parting of an intern, we decided to have a little grill out / picnic and enjoy the summer weather in South Dakota. Things were looking as though we would have a nice day, 72 degrees forecasted with a slight chance of rain. Of course, Mother Nature decided to throw us a curveball and enforce that slight chance of rain. The pictures above show our unfaltering commitment to grilling on this day. As with the rest of life, we made the best of the situation we were dealt and enjoyed some rather good burgers and brats.

(Post by Justin Ochsner)

Friday March 26, 2010 at 12:15

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Here’s a quick peek at our latest and greatest: Keyframe’s Spring 2010 Show Reel.

Monday February 22, 2010 at 9:46

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Keyframe Has Olympic Ties

When a vital member of the crew asks to take off a whole month in the heart of Spring, it’s a tough pill for a producer to swallow.  But once Kristin Wild, my primary V-Play operator, told me what she was doing, I was nothing but jealous.  She left us to work the 2010 Winter Olympics in Vancouver!

“One of the great perks of this job is the access to amazing spots for pictures and just how close you can get to the athletes and coaches.  I talked to a coach from Germany one day (and I found out later that he is something of a legend), and stood less than a foot away from a gold and bronze medalist.”

Kristin is posting her photos online at www.wildinwhistler.shutterfly.com, so feel free to take a look.  As for us, we’re just excited she took the time to take a picture wearing her AUHD Crew shirt next to an Olympic sign.  Good luck Kristin…can’t wait to hear all about it when you get back!

(Post by Bo Cordle, Keyframe/Daktronics Event Producer on site at Auburn University)

Tuesday February 09, 2010 at 11:52

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Super Bowl, Superdome, Super Saints

After two weeks of build up and non-stop analysis, Super Bowl Sunday has passed us by. The New Orleans Saints are this year’s victors and have earned the right to hoist the Vince Lombardi Trophy. “Geaux Saints” and congrats to “Who Dat” nation.

Here at Keyframe, we feel a little bit responsible for the Saint’s recent success, and the success they enjoyed in the Louisiana Superdome all season. You see, we produced sponsor animations for the LED video displays in New Orleans. Every home game, there was a little piece of Keyframe contributing to the atmosphere that is notably feared by opposing teams.

Maybe this is completely irrelevant to their Championship – the Super Bowl was played in Miami, not the Superdome – but it’s always fun to connect with champions, even on the smallest of levels.

(Post by Justin Ochsner)

Monday February 01, 2010 at 14:27

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As most of you know or have heard by now, the 52nd Annual Grammy Awards Show 2010 took place last night (January 31st). During this music star filled affair, many different artists performed live for those in attendance and watching at home. Keyframe just so happened to have created content – specifically a 3D chrome motion logo – for one of those artists, Bon Jovi. We have to give credit to our guy in Las Vegas, Aaron Bitz, and independent creative director Andy Flessas, for bringing the content from conception to fruition. It also wouldn’t hurt to thank the Grammys for letting their performers rock out with large video displays in the background. After all, without those displays, Keyframe doesn’t have a part in the Grammys this year.

We hope you enjoy the stills of our work above. Originally in color, the request changed to the final chrome look. We tried to link to the video, but then it was removed by the Grammys. I’m sure you could find another video of the performance online somewhere, if you’re so inclined.

(Post by Justin Ochsner)

Thursday January 07, 2010 at 14:43

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Being an Event Producer for Keyframe, it’s easy for me to get caught up in my own little world down here in Auburn, Alabama.  There’s always some sort of event going on…if it’s not football or basketball, it’s soccer, aquatics or gymnastics.  But as soon as I heard the Auburn football team had been invited to the Outback Bowl in Tampa on New Year’s Day, I knew I had to make the trip.  It took some tricky planning, but we were finally able to rent a car and leave Auburn at 1pm on New Year’s Eve. After ditching the car and checking into the team hotel, we had about an hour left in 2009.  The front-desk recommended Channelside Bay as the closest spot to watch fireworks, and we made it with about 45 minutes to spare.  We ran into several friends from Auburn Athletics and celebrated 2010 in style. Game time Friday was early, so I met Dan Roy & the crew at Raymond James Stadium around 8.  The first thing I noticed, other than the rainclouds in the distance, was how good the Daktronics boards at RJS looked.  Those things are 12 years old, and they still look amazing! It rained a lot during the first half, which gave me a good chance to hang out with Dak’s own Mark Eisenstadt.  It’s not unusual for us to talk several times a week on the phone, but it’s always great to get to catch up in person.  The rain also gave us an excuse to hang out in the press box, which happens to be where Outback served chicken & steak for lunch.  Yes, please. I’d be crazy not to mention a little more about the game.  What was expected to be a snooze of a game ended in thrilling fashion…Auburn won 3 times before it was official in overtime!  For the record, I only rushed the field twice… It was a whirlwind 36 hours, but traveling to see other events is always extremely rewarding.  It was great to be able to catch up with several Dak friends/colleagues, watch another crew’s production and get a free steak show Auburn we care.  Oh, and an extra special thanks to the Auburn Cheerleaders for letting us hitch a ride back home on their bus! (Post by Bo Cordle)

Being an Event Producer for Keyframe, it’s easy for me to get caught up in my own little world down here in Auburn, Alabama.  There’s always some sort of event going on…if it’s not football or basketball, it’s soccer, aquatics or gymnastics.  But as soon as I heard the Auburn football team had been invited to the Outback Bowl in Tampa on New Year’s Day, I knew I had to make the trip.  It took some tricky planning, but we were finally able to rent a car and leave Auburn at 1pm on New Year’s Eve.

After ditching the car and checking into the team hotel, we had about an hour left in 2009.  The front-desk recommended Channelside Bay as the closest spot to watch fireworks, and we made it with about 45 minutes to spare.  We ran into several friends from Auburn Athletics and celebrated 2010 in style.

Game time Friday was early, so I met Dan Roy & the crew at Raymond James Stadium around 8.  The first thing I noticed, other than the rainclouds in the distance, was how good the Daktronics boards at RJS looked.  Those things are 12 years old, and they still look amazing!

It rained a lot during the first half, which gave me a good chance to hang out with Dak’s own Mark Eisenstadt.  It’s not unusual for us to talk several times a week on the phone, but it’s always great to get to catch up in person.  The rain also gave us an excuse to hang out in the press box, which happens to be where Outback served chicken & steak for lunch.  Yes, please.

I’d be crazy not to mention a little more about the game.  What was expected to be a snooze of a game ended in thrilling fashion…Auburn won 3 times before it was official in overtime!  For the record, I only rushed the field twice…

It was a whirlwind 36 hours, but traveling to see other events is always extremely rewarding.  It was great to be able to catch up with several Dak friends/colleagues, watch another crew’s production and get a free steak show Auburn we care.  Oh, and an extra special thanks to the Auburn Cheerleaders for letting us hitch a ride back home on their bus!

(Post by Bo Cordle)

Thursday January 07, 2010 at 11:57

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Whew! The winter/holiday/new year break brought plenty of fun and also, plenty of snow and cold weather up at our corporate headquarters in Brookings, SD. Never-the-less, business must press onward. We hope everyone out there is having a great start to 2010 and we look forward to bringing you more updates via this blog, Twitter, Facebook, Vimeo and YouTube as the year continues.  Here’s a link to our holiday video and the picture above shows a snowy view of Keyframe employees in South Dakota. Er, maybe just a picture of the snow in South Dakota. All the employees declined when asked to step foot out into the cold, white, fluffy stuff.  I don’t know why. It’s only -2 degrees today with a wind chill of -30…

Monday December 07, 2009 at 10:44

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Off again to overseas destinations for work.  The latest trip brought me to Prague, Czech Republic, and Madrid, Spain.  I arrived in Prague not quite sure what to expect.  I’ve been told how amazing it is there, so I was excited none-the-less.  Once I landed in Prague, I noticed all of the farmland, and I thought, “Ah, just like home in South Dakota.”  Not much of a drive later, I saw hills, a river, and numerous buildings, some that date back as far as the 11th century. I had the opportunity to visit Prague Castle with its breathtaking St. Vitus Cathedral and gorgeous Gothic architecture, walk through the Old Town Square and Jewish Square, and I also took part in a very important, momentous occasion in Prague.  I was there during the 20th anniversary of the student demonstration march to combat communism, what they call The Velvet Revolution.  The entire city reenacted the walk the demonstrators took back in 1989, so I started on one end of the city with THOUSANDS of people and walked to the other end.  The President spoke, bands played, and CNN covered the celebration all day.  I was indeed lucky to take part.  Aside from the fun and sites, I worked with an advertising agency, Tribal DDB, for content consultation. See that top photo? Yeah, that’s not a postcard; that’s my view from the advertising agency.  Everyone was so incredibly friendly and offered much needed advice to me on what to do, where to go, and especially how to get there (again, another metro system to learn with numerous stops and bus changes…in a language very close to Russian, I might add.)  After my adventures in Prague, I flew to Madrid to meet with some other Daktronics colleagues for a customer meeting.  I did not venture far, mainly because I was without my luggage for 2.5 days (DO NOT ever assume that because you’re close, travelling from one European stop to another, that there will be no problem with your luggage…I learned the hard way) but the sites and shops I did see were lovely, and the Real Madrid stadium was HUGE!  And I cannot tell you how happy I was to take 2 years of Spanish in high school…my broken Spanish helped quite a bit, especially when ordering food…wish I had taken more years of it though.  The entire trip was very successful, and I hope I get the chance to visit both cities again as I continue working with our customers in these areas.  Until next time… (Post by Stef Manning)

Off again to overseas destinations for work.  The latest trip brought me to Prague, Czech Republic, and Madrid, Spain. 

I arrived in Prague not quite sure what to expect.  I’ve been told how amazing it is there, so I was excited none-the-less.  Once I landed in Prague, I noticed all of the farmland, and I thought, “Ah, just like home in South Dakota.”  Not much of a drive later, I saw hills, a river, and numerous buildings, some that date back as far as the 11th century. I had the opportunity to visit Prague Castle with its breathtaking St. Vitus Cathedral and gorgeous Gothic architecture, walk through the Old Town Square and Jewish Square, and I also took part in a very important, momentous occasion in Prague.  I was there during the 20th anniversary of the student demonstration march to combat communism, what they call The Velvet Revolution.  The entire city reenacted the walk the demonstrators took back in 1989, so I started on one end of the city with THOUSANDS of people and walked to the other end.  The President spoke, bands played, and CNN covered the celebration all day.  I was indeed lucky to take part.  Aside from the fun and sites, I worked with an advertising agency, Tribal DDB, for content consultation. See that top photo? Yeah, that’s not a postcard; that’s my view from the advertising agency.  Everyone was so incredibly friendly and offered much needed advice to me on what to do, where to go, and especially how to get there (again, another metro system to learn with numerous stops and bus changes…in a language very close to Russian, I might add.) 

After my adventures in Prague, I flew to Madrid to meet with some other Daktronics colleagues for a customer meeting.  I did not venture far, mainly because I was without my luggage for 2.5 days (DO NOT ever assume that because you’re close, travelling from one European stop to another, that there will be no problem with your luggage…I learned the hard way) but the sites and shops I did see were lovely, and the Real Madrid stadium was HUGE!  And I cannot tell you how happy I was to take 2 years of Spanish in high school…my broken Spanish helped quite a bit, especially when ordering food…wish I had taken more years of it though. 

The entire trip was very successful, and I hope I get the chance to visit both cities again as I continue working with our customers in these areas.  Until next time…

(Post by Stef Manning)

Wednesday December 02, 2009 at 15:03

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Ahh, Thanksgiving, turkey, football…what could be better? How about actually being at the game while eating turkey? Well, that’s what I managed to accomplish this thanksgiving. After a 16 hour drive from our corporate headquarters in Brookings and two major traffic jams on the interstate, I was in Detroit. Five rows up in the endzone, ten seats left of the center stairway became my seat at the Thanksgiving Day table as I ate a turkey leg, stuffing and cranberries from the concession stand and watched the Lions play the Packers. Forfeiting my DVR to see the live action and the replays on monstrous video displays was an easy choice. I defined the statement “When in Rome…” by coughing up some cash for a foam claw and a Lions construction helmet. Working in the LED and game-day graphics industry made it easy for me to notice the use of displays inside Ford Field. The effect that the “Defense” animation had on the fans when third downs came around was amazing. Just the sight of the word covering the displays brought fans to their feet screaming and cheering making it hard for the opposing team to hear play calls and audibles. This was my first-hand proof that game-day graphics make a huge impact on the game and can provide an advantage for the home team. By the end of the game, Lions fans were talking about next season while the Packers fans were talking about a Wild Card spot in the playoffs. After another eternity in the car I was back in Brookings. The trip may have been long, but I still got my turkey and football on Thanksgiving. (Post by Justin Ochsner)

Ahh, Thanksgiving, turkey, football…what could be better? How about actually being at the game while eating turkey? Well, that’s what I managed to accomplish this thanksgiving. After a 16 hour drive from our corporate headquarters in Brookings and two major traffic jams on the interstate, I was in Detroit. Five rows up in the endzone, ten seats left of the center stairway became my seat at the Thanksgiving Day table as I ate a turkey leg, stuffing and cranberries from the concession stand and watched the Lions play the Packers.

Forfeiting my DVR to see the live action and the replays on monstrous video displays was an easy choice. I defined the statement “When in Rome…” by coughing up some cash for a foam claw and a Lions construction helmet.

Working in the LED and game-day graphics industry made it easy for me to notice the use of displays inside Ford Field. The effect that the “Defense” animation had on the fans when third downs came around was amazing. Just the sight of the word covering the displays brought fans to their feet screaming and cheering making it hard for the opposing team to hear play calls and audibles. This was my first-hand proof that game-day graphics make a huge impact on the game and can provide an advantage for the home team.

By the end of the game, Lions fans were talking about next season while the Packers fans were talking about a Wild Card spot in the playoffs. After another eternity in the car I was back in Brookings. The trip may have been long, but I still got my turkey and football on Thanksgiving.

(Post by Justin Ochsner)

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